Dining
Fast food goes organic at Montclair’s Elevation Burger. Peruse our restaurant guide...

Dining Out By Janet Curran Perlman, photos by Dan Epstein Brain Edgar, an owner of Montclair's Elevation Burger Elevating the Burger Experience recent article in a major newspaper disclosed some disturbing facts about the ground beef found in many commercial frozen hamburgers—including the discovery that some are a mix of meat parts from as many as three U.S states and as far away as South America. at's why it's reassuring to bite into a hamburger at Elevation Burger, part of a national franchise that proudly states, "Ingredients Matter." Ground on site and hand-formed from 100 percent organic, grass-fed, hormone- and antibioticfree beef from a single supplier, each Elevation Burger is prepared fresh to order. Montclair's Elevation Burger is owned by Brian Edgar, Matt Jerkovich, and Andy Herriott—three college buddies from the University of Richmond, who were impressed by the healthy products and the quality of the franchise. " is was a real concern for us" says Edgar. "We wanted people to have healthier choices." Besides the classic Elevation Burger, healthy choices include the Veggie Burger No. 1, with its fireroasted taste, and the vegan Veggie Burger No. 2, with more of a pure veggie flavor. A If you're feeling creative, you might want to your choice of one or two add-ons, such as strawtry either the "Half-the-Guilt Burger," consisting berries, bananas, mangos, and more. Elevation Burger's commitment to a greener of one meat patty and one veggie patty of your choice, or go wild with the do-it-yourself Vertigo earth prompted the recycling of almost 90 percent Burger, described as "How Many Patties Do You of the Montclair site's construction waste. Today, all excess olive oil is donated to USA War HeWant Stacked Up?" Toppings range from a tasty "Elevation roes, a nonprofit organization dedicated to raising funds to support the families of fallen Sauce" to caramelized onions and hot war heroes. pepper relish. If you're watching Asked what the "Elevation" your carbs, order your burger in "Elevation Burger" reprewrapped in a large lettuce leaf, sents, Edgar explains, "We nicely complementing the orwant to elevate the purity ganic experience. 367 Bloomfield Avenue, Montclair of our products, from the Sides include fresh-cut 973-783-8000 burgers to the fresh produce fries cooked in olive oil, and ElevationBurger.com in our salads. And we want the crispy-fresh Elevation Hours of Operation: to elevate our guests' experiSalad of fresh romaine, peMon-Thu: 11am-9pm ence so that diners feel good cans, and mandarin oranges. Fri-Sat: 11am-9:30pm about what they are eating." For a very tasty finish to Sun: 11am-7pm And ultimately, it's the dinyour meal, try the chocolate chip/ ers who matter most. "Not only do oatmeal/pecan cookies, made from the ingredients matter to our guests," says organic milk and eggs. And if you want to splurge a little, don't miss the excellent shakes Edgar, "but we definitely see our guests as ingrediand malts, made with fresh-scooped ice cream and ents to our success."  ELEVATION BURGER Winter 2009 SuburbanEssex.com 87

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